12 general skills or competencies (Job family competencies) for Marketing Communications Director
Skill definition-Reviewing and examining text to make the content error-free and communicate the correct message to the target audience.
Level 1 Behaviors
(General Familiarity)
Discusses the pros and cons of various proofreading services.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Conducts proofreading and correcting any identified errors to ensure accuracy.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Handles quality proofreading to ensure the final product meets the department's quality standards.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Interprets complex documents or reports to ensure completeness and adherence to established formats.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Conceptualizes editing and proofreading of proposal content to produce clear and precise documents.
See 4 More Skill Behaviors
Skill definition-Promoting and selling products, services, or ideas to convince our target customers in choosing a specific brand.
Level 1 Behaviors
(General Familiarity)
Enters data related to priced advertising materials, orders, and revisions to our database.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Collects and compiles marketing and advertising statistics.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Handles all promotional marketing materials to generate detailed branding.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Integrates core annual marketing and advertising programs for each assigned account to increase profit.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Keeps abreast with the new trends and techniques in advertising to ensure business competitiveness and optimal growth.
See 4 More Skill Behaviors
12 soft skills or competencies (core competencies) for Marketing Communications Director
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Documents best practices in planning and organizing work to address important tasks.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Discusses the positive and negative outcomes of planning and organization in the workplace.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Helps set up new practices to anticipate and address the needs of planning and organization initiatives.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Facilitates the adoption of advanced tools to streamline the process of planning and organization.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Develops best practices in planning and organizing activities to improve organizational efficiency.
See 4 More Skill Behaviors
Skill definition-Ability to plan, execute, and adjust job duties to achieve business goals.
Level 1 Behaviors
(General Familiarity)
Illustrates the abilities and competencies necessary for coordination.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Plans work schedules for a simple project.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Creates contingency plans to mitigate emergencies and prepare for most circumstances.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Develops working processes and detailed planning for a brand new project.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Establishes measures to assess progress against the plan.
See 4 More Skill Behaviors
Summary of Marketing Communications Director skills and competencies
There are 0 hard skills for Marketing Communications Director.
12 general skills for Marketing Communications Director, Proofreading, Advertising, Brand Management, etc.
12 soft skills for Marketing Communications Director, Planning and Organizing, Coordination, Project Management, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Marketing Communications Director, he or she needs to be an expert in Planning and Organizing, be an expert in Coordination, and be an expert in Project Management.